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Culture for Radical Innovation - What can business learn from creative processes of contemporary dancers?

Fulltext:


Publication Type:

Journal article

Venue:

The 6th Art of Management and Organization Conference

Publisher:

Journal of Organizational Aesthetics


Abstract

Organizational culture is considered by several scholars to have a significant impact on the organization's capacity for innovation. However, there is little known about the specific aspects of organizational culture that facilitates radical innovation. This article investigates in what ways contemporary dancers ́ creative practice may contribute to our understanding as well as to the development of radical innovation in business. By interviewing twenty contemporary dancers and choreographers from different countries, we found five key elements that support their creative processes from idea to performance. These elements or categories are improvisation, reflection, personal involvement, diversity, and emergent supportive structures. An interesting finding is the dancers ́ approach to work and their mindset, characterized by iteration between improvisation and reflection, rather than working with pre-planned goals and structures. We argue that this approach imprints their working environment and the culture for radical innovation emerges through their way of thinking, acting and relating. This study presents a systematic framework that will provide the basis for long- term strategic artistic interventions in business in order to enable cultural transformation towards radical innovation. An interesting finding is the dancers approach to work, their mindset, which is characterized by improvisation and iteration, rather than pre-planned project goals. We argue that this approach imprint the working environment as the culture emerges through their way ofthinking, acting and relating. This study presents a systematic framework that will provide the basis for long-term strategic interventions between artists and businesses in order to enable cultural transformation towards radical innovation.

Bibtex

@article{Bozic Yams2733,
author = {Nina Bozic Yams and Bengt K{\"o}ping Olsson},
title = {Culture for Radical Innovation - What can business learn from creative processes of contemporary dancers?},
editor = {Steven S. Taylor, PhD},
pages = {59--83},
month = {June},
year = {2013},
journal = {The 6th Art of Management and Organization Conference},
publisher = {Journal of Organizational Aesthetics},
url = {http://www.ipr.mdh.se/publications/2733-}
}